Marketing Analytics Foundation | Coursera

    2024-11-03 05:26

    Learn the basics of marketing analytics and how to use data to inform your marketing decisions. This course covers data sources, measurement tools, analytics skills and privacy regulations in digital marketing.

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    Learn how to use marketing analytics to measure, manage and optimize marketing performance with this online course from Darden School of Business. Enroll for free and get access to 5 modules, quizzes, readings, videos and a shareable certificate.

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    How Caitlin Lemon went from Marketer to Marketing Analyst

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    Learn the fundamentals of digital marketing analytics and how to use Google Analytics, Google Ads, and social media platforms to measure and optimize your online marketing campaigns. This course is free and part of the Machine Learning for Marketing Specialization.

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    Learn to maximize customer value through marketing analytics in this 6-week course by Macquarie University. Gain insights into traditional and digital metrics, and predictive analytics. ... 1700 Coursera Courses That Are Still Completely FREE; 250 Top FREE Coursera Courses of All Time; Massive List of MOOC-based Microcredentials; Reviews. 4.7 ...

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    Foundations of Marketing Analytics Specialization - Coursera

    Specialization - 6 course series. In this specialization you will learn how to: • Find, extract, organize and describe data to support business decisions. • Identify, quantify and interpret relationships between variables. • Derive customer insights from your data. • Develop spreadsheet models to analyze data, evaluate risk and optimize ...

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    Digital Marketing Analytics in Practice | Coursera

    There are 4 modules in this course. Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to ...

    GenAI for Marketing Analysts: Innovate Marketing Strategies

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